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August 24, 2018
Congratulations, you played yourself

A couple of weeks ago I secured work with a client who I'd had in my pipeline for over a year. Not a huge sale, but it was a win nonetheless. […]

June 28, 2018
Pitfalls of Auto Posting Between Social Networks

  I’ll be the first to admit that at the beginning I loved the idea of being able to post to all my separate platforms from the one place and not […]

June 20, 2018
How to Use Interactive Content to Boost Your Sales

One of the greatest problems in the world of content marketing lies in the fact that it sometimes seems as if every topic has already been depleted. However, when you take […]

June 5, 2018
Social Media Is Evolving From Sharing to Messaging: How Your Brand Can Stay Ahead

If you’re like most online marketers, you’ve read article after article about the long, slow death of organic reach on social media. In 2016, Twitter switched to an algorithmic feed that […]

May 14, 2018
The GDPR is Coming!

The Australian Government OAIC (Office of Australian Information Commissioner) has guidance (2019 from Archive.org) for Australian businesses in relation to the GDPR (General Data Protection Regulation). The guidelines state, that any […]

May 2, 2018
Your online reviews count so encourage your clients to review you

It’s no secret that online reviews can be significant, but just how significant are they? Firstly, ask yourself, when buying a new product or booking a hotel do you check the […]

April 6, 2018
How to Interpret Your AdWords Quality Score to Improve Your Campaign

A digital marketing campaign is made up of many different elements, including ads that are meant to connect with a target audience. Of course, in order for that ad to be […]

April 3, 2018
How Brand Awareness Increases ROI

Branding is one of the most important marketing strategies nowadays. Branding helps businesses stand out in a crowded market and also help them establish more personal relationships with their target audience. […]

March 30, 2018
What Google's Mobile First Index Means for Your SEO Campaign

Google is going through a metamorphosis just like its internet users. As people have moved from using desktop PCs to smartphones and tablets while sitting in a café sipping a latte, […]

March 27, 2018
Google AdWords Changes: Ticket Reseller Certifications

Google continues with the company’s efforts to create a better platform for its advertisers. After the thorough changes to YouTube – and the controversies caused by the changes – Google turned […]

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