Tag: CRO

Colours are powerful. They can evoke feeling, affect moods, direct traffic and even start and end wars. The power of their symbolism is undeniable. People associate colours with different meanings. This […]

Website design is one of the most rapidly changing parts of the web. When exploring a new site it’s easy to see when it was designed. Is it full of Gifs, […]

In an age where a new trend can emerge and go viral overnight, it’s more important than ever to stay up to date. As web designers and digital marketers we need […]

A Website Should Earn It's Keep. 9. How will your design help me reach my business goals? It's most unlikely that you're about to invest in a new website just for kicks […]

It's not all about good looks, it's about design that works. 8. How do you measure the success of the websites you build? There are many measures of success, and depending […]

Optimisation is not a simple end game solution, it is a process which needs to be iterated over time. Testing is not only about how you achieve a result but also […]